Buyer Demand Is Slipping. Here's What That Means If You're Selling.
Purchase mortgage applications fell again the week of Aug. 14, and pending home sales are down too. Sellers need to understand what a thinner buyer pool does to their deal.
Seller Intelligence archive — page 7
Coverage of mortgage rates, home prices, inventory, policy and the listing business, with what each story means for a homeowner who may sell.
Fed Rate Hike Back on the Table — What Sellers Need to Know
Fed minutes show growing support for raising rates if inflation stays stubborn. Here's how that reshapes the market for anyone planning to sell.
Rates & Economy · Minnesota
Same Mortgage Rate, Three Different Markets: What Sellers Need to Know
National housing data looks calm. Minneapolis, Denver, and Chicago tell three very different stories — and each one has direct consequences for how you price and time a sale.
Before You List an Inherited Home, Clear It Out First
84% of heirs had to clean out a property before selling. The cost, time, and decisions involved can delay your listing—and your proceeds.
Diane Keaton's Pinterest House Sells at $18M—$11M Off Its Ask
The estate's 17-month, multi-price-cut saga is a case study in what happens when sellers overprice and market conditions shift mid-sale.
Rates Dip to 6.86%, But the Buyer Pool Is Still Under Strain
Mortgage rates fell for a second straight week, yet affordability stress and geopolitical turbulence are keeping the market stuck near historic sales lows. Here's what that means if you're selling.
Cash Buyers Are Pulling Back — What That Costs You at the Closing Table
The share of all-cash home sales slipped to 31.4% nationally. For sellers, that shift changes how to price, how long to wait, and what an offer is actually worth.
The ROAD to Housing Act Is Law. Now Comes the Part That Always Fails.
Congress passed the most significant housing bill in years. Whether it actually builds homes—or stalls in bureaucracy—will shape the market sellers enter in 2027 and beyond.
Berkshire Hathaway Is Now the Fourth-Largest Homebuilder in America
Warren Buffett's successor just doubled down on new construction. Here's what that signals for sellers competing with brand-new homes.
Buying a Home Just Got $89 Cheaper Per Month. Here's What Sellers Need to Know.
The rent-buy gap is narrowing fast in seven major metros. For sellers, that shift in buyer math changes pricing strategy, buyer pool depth, and timing.
Policy · Wyoming
Wyoming MLSs Push Back on NAR Settlement Data Access Rules
Six Wyoming MLSs are challenging a court-authorized process that could automatically hand your listing data to lawsuit plaintiffs. Here's what sellers need to know.
Northeast Housing Markets Are Running Hot This Summer
Rochester, Hartford, Boston, and Buffalo are among the tightest markets in the country. Here's what that means if you're selling in the region.
Zillow Cuts 500 Jobs and Reveals Severance Terms — What Sellers Need to Know
Zillow's restructuring eliminated senior tech and product roles. Here's how that affects the listing tools and market data sellers depend on.
Mortgage Rates Tick Down to 6.67% — But Don't Celebrate Yet
Rates eased just two basis points this week as Iran conflict keeps oil prices high and inflation stubborn. Here's what that means if you're selling now.
Housing Market · California
Aaron Rodgers Lists Malibu Beach House for $39.5M
The QB is offloading three properties at once. What high-profile coastal listings tell sellers about pricing strategy and timing.