Why the Highest Offer on Your Home Can Still Be the Wrong One
NAR data shows 5% of contracts terminate and 13% close late. Here's what sellers need to scrutinize beyond the price tag.
Seller Intelligence archive — page 18
Coverage of mortgage rates, home prices, inventory, policy and the listing business, with what each story means for a homeowner who may sell.
Why Buyers Are Moving in 2026 (It Has Nothing to Do With Rates)
Life events — not rate drops — are now driving purchase decisions. Here's what that shift means for sellers pricing, timing, and negotiating this year.
Mortgage Rates Held Below 7% Through the Iran Conflict. Here's What That Means for Sellers.
Better mortgage spreads shielded the housing market from oil shocks and hot inflation in early 2026. Buyer demand is holding — but the dynamics are shifting.
Mortgage Rates Inch Up to 6.49% — Here's What That Costs Sellers
Rates rose 2 basis points this week to 6.49%. For sellers, that number shapes who can afford your home and what they'll offer.
FHA Rule Overhaul Widens the Buyer Pool — Here's What That Means for Sellers
HUD just streamlined 14 FHA mortgage rules. More qualified buyers entering the market can shift offer volume, days on market, and what you net at closing.
Flood-Zone Sellers Face a Shrinking Buyer Pool as Outmigration Doubles
High-flood-risk counties lost 63,357 more people than they gained in 2025. If your home sits in one, the buyer math is changing fast.
The Agent You Hire Right Now Matters More Than Usual
NAR's 2026 data shows a thinned-out, battle-tested agent pool — and for sellers, who's holding your listing is a direct pricing and timeline variable.
Mortgage Rates Hold at 6.49%: What Sellers Need to Know Now
Rates have barely moved in six weeks. That stability — not a drop — is reshaping the buyer pool and what sellers can realistically expect at the table.
Young Buyers Are Priced Out. Here's What That Means If You're Selling.
A new Pew Research Center analysis shows the pool of qualified first-time buyers has shrunk sharply since 2019 — and that changes the math for sellers at every price point.
Buyers Are Showing Up Everywhere — But Inventory Tells a Messier Story
Pending sales rose in every U.S. region for the week ending June 20. For sellers, what matters more is what's happening to local supply — and it varies sharply.
Zillow's New Buyer Hub Reshapes How Your Listing Gets Seen
Zillow's 2026 Summer Launch puts more tools in buyers' hands — and a new pre-marketing feature that sellers need to understand before they list.
Supreme Court Rules Tax Foreclosure Auctions Don't Owe You Market Value
A unanimous ruling lets counties sell your home at auction to collect tax debt — and pay you only what the auction brings, not what your home is worth.
New-Home Sales Drop 7.3% in May — and the Affordable End Is Nearly Gone
May's new-home sales numbers look stable on the surface. Dig in and you'll find the entry-level market quietly collapsing — which changes the math for existing-home sellers.
FHFA Wants Fannie and Freddie Financing More Manufactured Homes
A sweeping federal proposal would push GSEs into chattel lending and affordable housing — here's what it means if you're selling manufactured or rural property.
New Home Sales Drop 7.3% in May as Buyers Hit a Wall
Elevated rates and sticky inflation pushed new home sales to a 580,000-unit annual pace in May. Here's what that pullback means if you're planning to sell.